Apple and Supercell partner up for 2015 World AIDS Day

On a yearly basis, Apple launches a campaign for the World AIDS Day, with last year’s event including 25 different apps to choose from to support the campaign.
Today, on the eve of December 1, Apple has launched its first promotion for 2015 World AIDS Day, this time a little more low-key than in previous years. To start, the Cupertino-based company has teamed up with popular iOS developer Supercell to launch (SUPERCELL)RED within the App Store, where there are three titles to choose from, including Clash of Clans, Boom Beach, and Hay Day
Each of the titles were developed by Supercell, with Clash of Clans rated the number three most profitable game in the iOS App Store. Each of the games are free to buy initially, with in-app purchases therein. Apple will donate 100 percent of the proceeds for users that purchase a (Pile of Gems)RED Pack within Clash of Clans, a (Pile of Diamonds)RED in Boom Beach, and a (Bag of Diamonds)RED in Hay Day, until 8:00am PT/11:00am ET on December 4, 2015.
Each purchase will also net the buyer a decorative item within the game to show off.
World AIDS Day officially kicks off on December 1, and Apple will more than likely launch even more promotions to support the campaign, including new signage at Apple’s physical retail stores.
A link to each of the games is below.
  • Boom Beach — Free
  • Hay Day — Free
  • Clash of Clans — Free


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